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Cookie Policy

Effective 15 August 2026 · Last updated 15 August 2026

This policy explains the cookies and similar technologies used on rakshati.in/Rakshatiassurance, and how you control them. It supplements our Privacy Policy.

1. What cookies are

Cookies are small files a website stores on your device. We also use browser storage (localStorage) for the same purposes. We group them as Essential (needed for the site to work) and Analytics (optional, loaded only with your consent).

2. Essential — always on

NameSet byPurpose
rk_consent_v1Rakshati (localStorage)Remembers your cookie choice so we don't ask again.
rk_attributionRakshati (session)Remembers how you reached the site (referrer/campaign) for a single session, to route your enquiry.

These do not require consent as they are strictly necessary to provide the site and honour your choices.

3. Analytics — only after you accept

These load only once you click "Accept" on our cookie banner. Until then they are blocked (Google Analytics runs in Google Consent Mode with storage denied; Microsoft Clarity is not loaded at all).

Name (examples)Set byPurpose
_ga, _ga_*Google Analytics 4Distinguish users and sessions; measure traffic and site usage.
_clck, _clsk, CLID, MUID, ANONCHKMicrosoft ClarityAnonymised session insights (clicks, scrolls, page performance) to improve the site.

4. Managing your choices

Change your choice now:

5. Changes

We may update this policy as our tools change. The "Last updated" date reflects the latest version.

6. Contact

Questions: support@rakshati.in · Grievance Officer: grievance@rakshati.in.